CTIL and IIFT launch guidebook to help Indian MSMEs expand into global markets
CTIL, IIFT and CII have released a practical guidebook to help Indian Micro, Small and Medium Enterprises build export readiness and use trade-intelligence tools for global market entry.

- The Centre for Trade and Investment Law, the Indian Institute of Foreign Trade and the Confederation of Indian Industry launched Going Global: A Practical Guide for Indian MSMEs in New Delhi on 17 July 2026.
- The guidebook is intended to help MSMEs identify export opportunities, understand market-access requirements, use freely available trade-intelligence tools, and comply with international standards and sustainability requirements.
- The panel discussed preferential Rules of Origin, Free Trade Agreements, destination selection, product diversification and value addition for MSME exports.
- The presentation on TRAC highlighted awareness about trade-remedy laws and guidance on unfair trade practices and import surges.
The Centre for Trade and Investment Law, the Indian Institute of Foreign Trade and the Confederation of Indian Industry launched Going Global: A Practical Guide for Indian MSMEs in New Delhi on 17 July 2026. The guidebook is designed to help Indian Micro, Small and Medium Enterprises enter and expand in global markets.
The publication matters because MSMEs face recurring export barriers: limited market information, weak knowledge of overseas buyers, difficulty in meeting international standards and certifications, and pressure to stay price competitive. The guidebook tries to reduce these frictions by offering a practical roadmap for market analysis, buyer identification, standards compliance, and the use of freely available trade-intelligence tools.
What the guidebook covers
UPSC may frame the issue around barriers to MSME internationalisation, such as information gaps, standards compliance, buyer discovery, and price competitiveness, and may ask how institutions, trade agreements, and trade-remedy awareness can improve export readiness.
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