Bharatiya Janata Party (BJP) planned a multi-state election outreach strategy targeting Dalit voters, with a duration described as roughly seven months and a geographic sweep described as running from Punjab to Varanasi. The plan centres on rallies and outreach and uses messaging linked to social justice, welfare schemes, and political representation for segments within Dalit communities.

What happened

Bharatiya Janata Party’s described campaign plan for Dalit voters includes the following elements:

- A campaign duration of roughly seven months

- A multi-state route from Punjab to Varanasi

- Outreach approach described as rallies and on-ground outreach (no further operational steps named)