Over 15 lakh flags to be distributed under ‘Har Ghar Tiranga’ drive: CM
Delhi plans to distribute more than 15 lakh national flags under the Har Ghar Tiranga campaign ahead of Independence Day, with self-help groups supplying part of the demand.
- The Delhi government plans to use Har Ghar Tiranga as a campaign for flag distribution, patriotism, and public participation.
- The State Urban Livelihood Mission is expected to procure a portion of the national flags from self-help groups.
- Self-help groups are being positioned as local suppliers in the flag procurement chain.
Delhi will launch the Har Ghar Tiranga campaign ahead of Independence Day. The Delhi government says the campaign will combine national-symbol outreach with livelihood support through local supply chains.
Chief Minister Rekha Gupta said the city will distribute more than 15 lakh national flags across Delhi. She added that the State Urban Livelihood Mission is expected to source around two lakh flags from self-help groups, while additional procurement will take place through online marketplaces.
The campaign is presented as more than a flag-distribution exercise. The stated objective is to encourage patriotism, national unity and public participation, while also creating livelihood opportunities for different sections of society.
UPSC may frame Har Ghar Tiranga as a question on public participation in nation-building, the use of symbolism in civic campaigns, and the role of self-help groups in decentralized livelihood generation. The campaign also allows a governance angle on implementation design and the limits of one-off publicity-driven campaigns.
Related dispatches
